Hasbro Applies For New Stretch Armstrong Trademarks

From the 1970’s-1990’s, Stretch Armstrong was a fairly popular toy in the boys market. The line has seen numerous revisions and changes, but the basic concept of a stretchy strongman remained throughout. Now it appears that Hasbro is readying a new line based on this once popular brand. Some new listings have popped up at the United States Patent and Trademark Office.Thanks to our good friend NIBMRatchet from TFW2005, we can now see those new trademark applications. They run from new toys, to clothing lines, luggage, beach towels, video games and more.

Click the headline of the story to see what’s incoming. Warning, this is a massive wall of text, but there’s a ton of info to comb over.

Word Mark STRETCH ARMSTRONG

Goods and Services IC 041. US 100 101 107. G & S: Entertainment services, namely, the production and distribution of motion pictures, ongoing television programs, television game shows, and animated television series; entertainment and educational services, namely, ongoing programs in the field of children’s entertainment accessible by television, satellites, radio, audio, video, electronic media and computer networks; providing news and information in the field of education and entertainment; entertainment services, namely, providing online computer games and interactive multiplayer online games via global networks; fan club services; entertainment services in the nature of competitions in the field of entertainment; providing computer databases, information and websites featuring audio, visual and audiovisual entertainment in the field of education and entertainment via global computer networks; entertainment services, namely, the production of pre-recorded dvd’s and soundtrack albums; organizing and conducting online game tournaments and exhibitions in the field of games; providing industry information online via a global network, namely, online publications in the nature of articles and magazines on toys and games

Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262470
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark SERVICE MARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH ARMSTRONG

Goods and Services IC 028. US 022 023 038 050. G & S: Toys, games and playthings, namely, toy vehicles and accessories for use therewith; toy action figures and accessories for use therewith; toy playsets for use in connection with toy action figures and toy vehicles; dolls, doll clothing and doll accessories; plush toys; stuffed toys; plastic and vinyl toy characters and toy animals; toy figures; radio-controlled toy vehicles; toy construction sets; toy modeling compounds, toy molds and toy extruders for use with toy modeling compounds; jigsaw puzzles; board games; parlor games; action skill games; card games; role-playing games; trading card games; electronic hand-held games not for use with external monitors or display screens; target games; dice games

Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262468
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH ARMSTRONG

Goods and Services IC 025. US 022 039. G & S: Clothing, footwear and headwear, namely, underwear, rainwear, sleepwear, coats, shirts, tops, jackets, jogging suits, warm-up suits, sweaters, sweatshirts, sweatpants, t-shirts, swimwear, dresses, pants, shorts, masquerade costumes and masks sold in connection therewith, belts, caps, knit caps, hats, visors, scarves, mittens, gloves, headbands, wristbands, socks, slippers socks, boots, shoes, sneakers, sandals

Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262463
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH ARMSTRONG

Goods and Services IC 024. US 042 050. G & S: Bath linens, namely towels, face cloths; beach towels;, bed blankets; bed sheets; bed spreads; pillow cases; pillow shams; comforters; quilts; dust ruffles; curtains; draperies; cloth flags; handkerchiefs; textile napkins, place mats not of paper; table cloths not of paper; textile wall hangings

Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262454
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. LIMITED LIABILITY COMPANY RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH ARMSTRONG

Goods and Services IC 018. US 001 002 003 022 041. G & S: Fanny packs, backpacks, sports packs, waist packs, gym bags, duffel bags, tote bags, book bags, hand bags, beach bags, all-purpose sports and athletic bags, luggage, luggage tags, suitcases, toiletry cases sold empty, key cases, coin pouches, wallets, umbrellas and parasols

Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262446
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH ARMSTRONG

Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Paper goods and printed matter, namely, comic books; picture books; story books; books containing puzzles and games; instructional manuals and printed strategy guides for games; book covers; trading cards; posters; stickers; sticker books; calendars

Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262443
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH ARMSTRONG

Goods and Services IC 009. US 021 023 026 036 038. G & S: Interactive entertainment software, namely computer game software, computer game programs, computer game cartridges, computer game discs; interactive multimedia computer game programs; downloadable software for use in connection with computer games, communication devices and mobile telephones; computer game software for use with communication devices and mobile telephones, video game programs, video game software, video game cartridges

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85262437
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Prior Registrations 1797173
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH MONSTER

Goods and Services IC 028. US 022 023 038 050. G & S: Toy action figures and accessories for use therewith; toy vehicles and accessories for use therewith; toy playsets for use with toy action figures and toy vehicles

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85261863
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH HEROES

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85261857
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH TECH

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85261854
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH FORCE

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85261742
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH RACERS

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85261741
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCH POWER

Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 85261740
Filing Date March 9, 2011
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) HASBRO, INC. CORPORATION RHODE ISLAND 1027 Newport Avenue Pawtucket RHODE ISLAND 02862
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

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Word Mark STRETCHIUM