[Shin Densetsu]

Quote:

Originally Posted by Deefuzz

I was addicted to video games back in the 80's, so I can only imagine that it is worse for kids today with all of the gaming/tech/entertainment options out there. I would think toy companies really have to think outside the box or come bigger to win the attention of today's youth.

I think they need to stop limiting and stop compromising their figures with gimmicks. There's no way to take on games if the figures come up short due to gimmickry. The joes that had gimmicks didn't sell. Example: jungle assault snake eyes and poc wave 3 storm shadow. Numerous times I've seen jungle assault snake eyes and JUST him on pegs in abundance. Hell I even bought him thinking he wouldn't be so bad. I was wrong(storm shadow on the other hand is decent).

Green lantern movie line is gimmicked out, tons of spiderman gimmick toys, I don't see a lot of spiderman selling. It's oversaturation now. It's almost like companies think the notion of a popular character alone can sell a toyline, but bank solely on that and not the innovation aspect of toy development. In the 80's companies raised the bar and pushed it, and while this still continues today, it seems the main focus is on capitalizing on the media tie-in in lieu of the actual design and quality of the toys.