[ToyAddict]

Nope, I think it's about the DC Universe being so big that most of us middle-class income people have to be choosey about what we buy. Voltron, MOTUC, and Ghostbusters have a much smaller "universe" so if you buy the subscription you're very likely to be happy with almost everything.

When a wave comes out, we get to choose what to buy. Wave 16, I got Robin and Riddler. Wave 17, nothing. Wave 18, I will buy all (don't want Bronze Tiger but I will buy him to complete Apache Chief). Wave 19, Stargirl and MAYBE Sandman. Wave 20 Hawk, Dove, and Red Arrow. I get to choose! There's a lot I don't like and I don't have to get them!

I'm guessing that with the sub, from the characters revealed, people don't like more than they do like. And since it's all or nothing, we'll go with nothing.

But I'm optimistic. Hopefully Mattel will realize that a subscription is not their only avenue. They can do themed subscriptions, multipacks, store exclusives, online exclusives, mattycollector exclusives. . .

Look at Marvel Legends. It's languished for a few years. Some two-packs have trickled out over that time, some store-exclusive waves, and now it's making a full-on comeback.

Young Justice 6" figures retailing at $20 - $22 surely won't do well. I'm going to guess the reboot stuff won't do well either (I know I don't plan to buy any of the characters I already have in DCUC). So once DC gets this reboot push out of their system, hopefully they'll come back to this. It'll just take longer than we'd like.

And until the economy comes out of the toilet, my wallet could use a break. :-)