[Tarquinius]

Shin hit it on the head. I remember when I was a beginning collector I looked at this line and I immediately thought, "They can do a lot with this with the movies coming out." And this was back in the very first wave (Life long collector here! Proud!!!)

Anyway, MU has definitely risen to the ranks of one of the longest consecutive toy lines. Here are some potential pitfalls for what could stop it sooner then later:

1) Hasbro will have to keep re-releasing famous figures like Wolfie and Iron Man. This could create agitation by collectors and kids alike considering these guys will peg warm more quickly then anyone else. Kids won't buy it, collectors won;t and stores won't restock as much.

2) Quality goes down. We are always debating that the quality of MU walks a fine line.

3) The movies bomb and stop. Without an accompanying sister line MU is still powerful but a huge part of its existence deals with the credability of marvel in the media.