TFW2005HisstankThundercatsTokuNationToyark

The Toyark - News - Welcome to The Toyark!

ToyGeek
  • Home
  • News
    • Marvel Toy News
    • DC Toy News
    • Star Wars Toy News
    • Video Game Toy News
    • Dragonball Z Toy News
    • MOTU Toy News
    • San Diego Comic Con
    • Toy Fair
    • All News Categories…
  • JUMP OFF!
    • SDCC Round Up
    • S.H.F Dragonball Z
    • Photo Shoots
    • Quick Shots
    • Toy Fair Round Up
    • NYCC Round Up
  • Forum
    • New Posts
    • News and Rumors
    • Action Figure GD
    • Marvel Forum
    • Customs
    • Fan Art
    • Collection Showcase
    • Buy Sell Trade
  • Companies
    • Tamashii Nations
    • McFarlane
    • Hasbro
    • NECA
    • Mezco
    • Super7
    • Mattel
    • Diamond Select Toys
    • Storm Collectibles
    • Hot Toys
    • Sideshow
  • Characters
    • Batman
    • Superman
    • Iron Man
    • Spider-Man
    • Wolverine
    • Hulk
    • Green Lantern
    • Captain America
    • Boba Fett
  • Scale
    • 3.75 Inch
    • 6 Inch
    • 7 Inch
    • 1/6
  • Sub-Lines
    • SH Figuarts
    • DC Multiverse
    • Marvel Legends
    • Black Series
    • One:12 Collective
    • Super 7 Ultimates
    • Vintage Collection
    • Masterverse
    • MOTU Origins
Premium Bandai
Go Back   The Toyark > Toyark Toy Forums
Reload this Page

Integration

Rules Register Members List Search Today's Posts Mark Forums Read
Thread: Mattel may get Marvel license in 4+ years...
View Single Post
Old 04-12-2012, 11:51 AM   #51
Nexodusrex
Nexodusrex's Avatar
Join Date: Oct 2008
Location: Dayton Ohio
Posts: 1,470
I highly doubt Mattel would get its hands on the Marvel License. Theres Several key facts that say this

1 : Marvel has a good buisness relationship with Hasbro. Unlike their relationship with Toybiz which used stock art for their packages, Marvel actually works with Hasbro, providing artist tallent and Marvel tells them who gets priority figures made. Example : Son of Hulk being made before his comic debut. Not to mention Joe Quesadas SDCC Figure art

2 : Disney Has been known to not shop all their properties in the same place. Last year, we had Tron and POTC toys and neither of those were in Mattel, Showing they are not keen in marketing boy toys with Mattel.

3 : Disney and Hasbro are already in Buisness with each other. Hasbro and Disney have a store in Disneyworld called Once Upon a Toy. This is run by Hasbro. Not to mention disney and hasbro toys.

In the end, it comes down to who has the biggest money and audience. Hasbro or Mattel. Mattel cant seem to get a good foothold in retail, as their products seem to be cancelling fast, except for Hotwheels and Barbie. Hasbro is the undisputed Kings of Boys products, and one of the big reasons why Disney bought marvel is so that they had a outlet into the boy market. Hasbro has a network, and its made a deal to air Superhero Squad, which it Coowns with Marvel. Mattel has a collectors program, but so does Marvel through Diamond Select. One man being laid off does not mean its the end of the line, as many people with clout have gone in and out of Toybiz and Hasbro since the inception of Marvel Legends. His laying off just means he was becoming too expensive for the company.
__________________
My name is Inigo Montoya. You killed my Sig. Prepare to die
Nexodusrex is offline   Reply With Quote
Nexodusrex
View Public Profile
Send a private message to Nexodusrex
Find More Posts by Nexodusrex
 
Premium Bandai

San Diego Comic Con SH Figuarts Dragon Ball Reference Guide Extreme Sets Dioramas New York Toy Fair Beasts of the Mesozoic
Latest Toy Discussion
 
Mezco One:12 Collective, 5 Points & More - News Reveals and Chat
G.I.Joe Classified 6"
Super 7 News Thread - Reveals and Chat
Hot Toys, Mondo, Threezero and 1/6th News Reveals and Chat
DC Multiverse and all McFarlane DC News Reveals and Chat
Blitzway, Action Toys, 1000Toys, Sentinel, and Related News Reveals and Chat
The "Look At What I Just Got!" Thread
DC 3.75/4" Appreciation Thread
Tamashii Nations S.H. Figuarts News Reveals and Chat
Storm Collectibles News Reveals and Chat
 
Latest Marvel Discussion
 
New Marvel 3.75" Appreciation Thread
New Marvel Legends/6" Appreciation Thread
 
Latest Customs and Fan Art
 
XMen
3D Printed Action Figures with Action Features
Wolfsbane
Game of death bruce lee
DC Creature Commandos The Bride 7"
 
Latest Collection Pics
 
Spastic for Plastic
My Mixed Collection
My Rotating Figure Display
My Collection/Office Display
 
Latest B/S/T
 
Marvel Universe est. 2014
 
ToyGeek

All times are GMT -7. The time now is 03:37 PM.

Powered by vBadvanced CMPS. Powered by vBulletin. Copyright ©2000 - 2025, Jelsoft Enterprises Ltd.