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Thread: Hasbro Marvel Q&A
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Old 11-26-2008, 11:26 AM   #1
MegaPrime33
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Marvel answers some fans questions about their Marvel lines.
Quote:
1. Please explain the increased emphasis on store exclusives for the Marvel Legends line and what does the future hold for the Marvel Legends line in terms of distribution?

There is one mainline Build-A-Figure series on shelves this Fall (Fing Fang Foom) and two exclusives (Red Hulk and Ares). Quite simply, the exclusive opportunities allow for a greater diversity of product at one time. Without the exclusives, there wouldn't be 3 complete waves out there for the fall. Going forward, we'll continue to use multiple strategies that enable us to offer fans and collectors the widest band of product.
To read more of the Q&A, click here!
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