[TFW2005]

Originally posted by: SilverOptimus @ TFW2005.com

Quote:

TFW2005 attended the Hasbro Second Quarter 2014 Earnings Conference Call live today.

Nothing major was told but Hasbro CEO Brian Goldner mentioned that they have planned reveals at the 2014 San Diego Comic-Con. Hasbro brands such as Transformers, My Little Pony, Magic: The Gathering and Jem and the Holograms will have reveals during the show. A new initiative is planned where the Fans can 3D Print their My Little Pony: Friendship Is Magic Fan Art. For this, Hasbro has entered a partnership with SuperFanArt. No word yet regarding Transformers.

Transformers: Battle Masters will get expanded to the Marvel Universe.

Also, Mr. Goldner was happy with the success of Transformers: Age Of Extinction. It has helped to increase the Transformers toy sales worldwide. During the Q&A Session he said...
"We feel really good about not only the box office which is growing but movie theaters are built in particularly in emerging markets internationally. I would say that our results in the quarter are very good and we feel very good about the new innovation across both the toy and games category; we put out a very different kind of product line, more expansive line, brought back in a lot of those innovation for the young kids and we see them reflected in our takeaway. And looking out over the remainder of the year, remember for all three of the prior Transformers movies, we did far more business in the 3rd and 4th quarter than in the first half of the year. We would imagine that to be true here as well. And so, as we get into the 3rd and 4th quarter into the entertainment windows and home entertainment, we would continue to believe that we’ll do more business in the 2nd half of the year than the 1st. That’s been the case for this Brand with for Boys Action. But we are pleased thus far about the result."

A journalist asked whether Hasbro delayed shipping Transformers toys to Latin-American countries and other countries where the 4th Movie was delayed due to FIFA World Cup. But Mr. Goldner said yes and told us that Hasbro expects the toy sales to kick-in when the movie is released in those countries.

You can find more information regarding Hasbro's 2014 Q2 results after the jump. Selected slides from the presentation are attached with this news post as well.

Original Source: TFW2005 Coverage Of Hasbro Second Quarter 2014 Earnings Conference Call @ Transformers - TFW2005.com.