[Jmacq1]

Quote:

Originally Posted by CMIII

Jmacq let me ask you this.. IF producing something would Bring in some money is it better then not producing anything at all and not making any money. I think in a Business setting it is better to make a Dollar then not make any. What Mattel did with the DC Universe likely cost them more money then they made. I am willing to bet Scott know the DCSS figures this year sold better then the DCTHU figures sold the same time and Scott suddenly realized he was wrong and then knew that he was going to be (or was) asked to leave.

I'm willing to bet that whether the DCUC line got to continue or not without making the minimum wasn't Scott Neitlich's call in the least. ToyGuru had to answer to the bean-counters like everyone else that works in a corporate environment.

And I'm willing to bet that the DCUC and DCTHU both sold relatively poorly this year. Of course, DCUC also likely had small production runs, and even then the figures have lasted a few days on Mattycollector.

I think it's hard for fans to accept that they're not a larger buying market than they are, and it's easier for them to craft conspiracy theories rather than simply accept that demand for the product they love simply wasn't high enough for Mattel to feel like it was worth their time.

Even if Toyguru DESPISED DCUC (which is doubtful), if there had been a massive push of demand for the product, then it would have gone through whether he liked it or not. Hell, if there was a massive demand for the product it never would have left mainstream retail toy shelves in the first place.

Try to remember that it costs money to develop and produce product. If Mattel didn't feel like they were going to get a return on their investment, then axing the DC subs was the right move from a business perspective, and Mattel ultimately answers to its' shareholders, not to us.