[TFW2005]

Originally posted by: Matty @ TFW2005.com

Quote:

It's no secret by now, The Hub Network simply did not pan out as planned. When launched, many Transformers fans had high hopes for the Hasbro owned TV network. Unfortunately as time went on, a short amount of time, reality set in that The Hub was simply not making money fast enough.

Adweek ran a story about the rise and fall of Hasbro's TV attempt, specifically "what went wrong with The Hub, and what the toymaker hopes will go right" in the near future.

With Robots In Disguise premiering on Cartoon network on March 14, this may be a good time to revisit the background of The Hub's downfall with interview pieces from Hasbro executives and other industry leaders, while also taking a look at Hasbro's plan for the near future.

Original Source: The Rise and Fall of The Hub and Hasbro's New TV Strategy @ Transformers - TFW2005.com.