[Louise Belcher]

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You've not read the book then? Or seen the film possibly. I mean anti-materialism is central to Project Mayhem. How can you miss that?

I have seen the movie, all the idea is Project Mayhem is evil!

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Also the nuclear family only existed in the 1950s onwards, briefly. It was an aberration.

An aberration?! The nuclear family exist for hundreds of years and it still does, the fact is religious families who are still nuclear have more children then the promiscuous secular society, not to mention all the negative studies about kids growing up without a father.

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You realize that is one of the themes of the film, yes? A cunning manipulator preying on young men's sense of victim hood, and twisting their anger at their own mandated position into society in a way that is ultimately self-serving and self destructive? Tyler Durden is the villain on the film because he takes mens anger at being forced into the charade of masculinity, and instead of deconstructing that masculinity and helping men find what gives them satisfaction he radicalizes and militarizes them but is ultimately rejected by them.

Yes, because we have destroyed good masculinity as I explained before. All the men the movie feel as society look down upon them and unappreciated, therfore they look for purpose and way to express their manhood.

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I won't respond on this topic again, I was expressing my own confusion over the merchandise for an anti-materialist themed movie/novel, not looking for a discussion on the subject matter.

Again that book made into Hollywood movie, it had product placements! It's like Animal Farm is against communism by having the main characters evil.