[Black Arbor]

Quote:

Originally Posted by Joe Moore

A master toy license holder (like Mattel) gets to dictate everything with what can and can't be produced and sold by other licensees. While DCC is a subsidiary of DC Comics, the toy rights still default to Mattel and they need to go through them for approval on any product that can be seen (by Mattel) as being a competing item.

We've seen this already with Hasbro and SH Figuarts Marvel items, which have to be sold at the $100 price point in North America. That is why the Bluefin editions always include additional items, so they can get the price in line. We've also seen it with NECA, who has to jump through hoops to do TMNT items and can then only sell them in the US.

Also, the interest seemed very lackluster for the DC Movie items they revealed and the general price point. The market was (and still is) utterly saturated with 6 inch or so collector oriented Batman v Superman items and there's were coming way after. It just made no sense to start with those if they weren't going to be timed to hit retail when the movie was out.

As far as more DC 7" figures from NECA, they've said that the stand alone releases are likely done. they are focusing on the Dark Horse and DC 2-Packs (which have been a licensing nightmare).

Well, poop :P I still like more coulda been done, but what do I know about the inner workings of toy companies XD

(Also, on the subject of more standalone DC figures: I've seen NECA out and out say they WILL NOT be doing certain characters or licenses, then the very next month/week/day, announce they're making it and even have in progress photos showing it's been in the works for a while, So forgive me for thinking they might just be playing coy... )