[Boy Blunder]

Quote:

While sales for brands like Barbie (up 12%), Hot Wheels (up 21%), and Jurassic World were strong, other high profile brands such as Monster High, Disney’s Cars, and American Girl all took major hits.

Well, maybe if they hadn't essentially killed off Monster High through their own poor decision-making, it would still be holding the fashion doll top slot. But no, they had to gut it just to appease a handful of over-concerned people and to un-dethrone their own Barbie line.

Quote:

Originally Posted by Iconoclast

Please. DC figure sales aren't even a blip on their radar. Mattel has the #1 selling action figure line in the US and it's got nothing to do with comic books or movies.

Which line is that, the Jurassic World line? Because I'm confused (not denying, just confused) how that'd be the #1 line, and I'm honestly drawing a blank at what other action figure lines Mattel does.