[Joe Moore]

Funko Pops are also a lot less expensive to produce that any scale action figure. Like Webz said, no need to worry about any likenesses is a major cost and time saver. But the overall production on a Pop is low cost, and solid profit per unit. That is why they hit every license they can, no matter how poorly they sell in the end. The ones that do sell well, easily cover the costs of any that don't.

Funko can acquire a license and have product on shelf within 6 to 9 weeks as well (via their prospectus when they went public). No other company can really do that.