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Thread: Mattel at Toy Fair 2020
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Old 02-25-2020, 04:48 PM   #28
Dr Kain
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Join Date: May 2012
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Originally Posted by Comedian View Post
I remember when hasbro gave up dc, and Mattel picked it up. I thought, wow Barbie and hot wheels guys are making action figures now. I did not collect the motu myp series and my last Mattel figure purchase was masters of the universe in 1987. Mattel then expanded to all of the dc universe, then came Matty collector and boom. Masters of the universe classics, thundercats, voltron, ghostbusters ,wresting, dc comics, dc movies, dc cartoons. Now.....crickets. Wrestling looks less exciting to many long time fans, now with new companies offering other wrestling clubs. Jurassic park is great but, now that we have Hammond and the brachiosaurus the line seems more complete. Top gun looks like a wasted license, man the 3.75 joe fans would have ate up that scale in top gun for figures and planes. The masters origins line seems to be turning off a few more people every day. Maybe it’s the fact we have been hearing about this for a year, the fact Mattel made super7 stop production of classics or maybe 40 year old designs are not what a major segment of collectors want. It’s to bad because together they look cool. But I have real doubts about how excited retail really is to have motu back.

Fact is Mattel is going back to Barbie and hot wheels. Being known for action figures will be a bedtime story we tell our children. Maybe, someday they will make a comeback. But at this point, now that we have seen Mattel’s toy fair offerings. Most opinions seem to be, who cares.
Don't forget Mattel just randomly axed Monster High despite it being a top seller without even an announcement to say they were ending it.
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