[Optimus Vader]

I know exactly what you mean, and to be honest; I kind of like it. My toned down excitement has me passing on figures I don't need (watch me not buy DoTM stuff), whereas a couple of years ago anything new I saw in stores was cool/exciting, and probably bought. I still get excited, don't get me wrong, but it's different. And certainly on occasion, when that special figure you've been waiting or hoping on for so long, it's still magical (for me anyway). Just last week when Panthor arrived, I almost kicked my fiance out of the house for not telling me the second I walked in the door that a package came for me that day. I knew he was in the works for about eight months, but I was still really excited about adding that purple cat to my bookshelf opposite of He-Man and BC.