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Thread: Got to give props to Mattel...
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Old 08-30-2011, 01:02 PM   #11
Optimus Vader
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Join Date: Dec 2009
Location: Philly
Posts: 4,924
Quote:
Originally Posted by Crazy Jetty View Post
You're very close.
Most box retailers like Walmart, K-Mart, Target have a computer blindely ordering their stock. Can't speak for Target or K-Mart, but Walmart takes this to the extreme in that POS even orders perishable things, like Grapes.
All items are entered into the computer system, and as they pass through the register and are scanned, that item is taken out of inventory.
And as such, the computer sees that they're sitting on 50 Deluxe Transformers, and will not order a new shipment from the warehouse. It doesn't care that those 50 deluxe transformers are 32 Mudflaps, and 18 Wheelies, and absolutely nothing else.
It also doesn't matter that a figure may ring up by it's specific name "Hal Jordan." The computer still only registers it as GL Movie Masters" and sees there are 10 other GL Movie Masters in stock, but will only reorder when the stock deplenishes down to say, four (Pulling that number out of my ass).

That's the biggest problem.
Mattel/Hasbro distribution plays a part. But that only matters when it's getting newer waves out to the retailer warehouses. But it's the POS that kills us.
From a business perspective, it makes perfect sense.. use the technology. And since Walmarts and Targets are wiping out malls, shopping centers, and specialty stores, all across the country, they're doing something right. I'm just saying that IF they wanted to get specific stock of something in particular (whether it's a food brand or toyline), I'm sure there are ways. And back to business, I don't see a big reason for Walmart or Target managers to get more hands on with something like this, but I think TRU should,.. since that's their specialty (toys), AND because I think it would help keep them relevant. Let's be honest, the only reason anyone would buy at TRU over Target or Walmart is because of selection; certainly not because of price tags.
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