[miketime]

Quote:

Originally Posted by Jmacq1

I think the plan was for there to be Iron Man 2, Thor, and Captain America product all on shelves at the same time as a sort of "Pre-Avengers" promotion sort of thing.

The problem is, all three lines have been lackluster in terms of lingering pegwarmers, which leads me to believe that the Avengers line is going to flop as well (People will buy Hawkeye, Black Widow, Maybe Hulk, and the villains, but Thor, Cap, and Iron Man are probably going to pegwarm HARD (everyone who wanted them already has multiple versions). After that, I wouldn't be surprised if further Marvel films don't even get toylines (unless the economy picks WAY back up).

I'm seriously beginning to wonder if between the IM2 line and the Marvel Universe line, Hasbro has succeeded in pushing Iron Man into being an unprofitable character at retail....

I don't think that IM is unprofitable at this point. It's just that everyone who wants one has one. Revision cases with the Secrete wars style IM seem to keep coming out when most collectors already upgraded to the IM movie line version. You can't give the MU one away. The movie line is good but the market for them is saturated. Even at a BOGO with a $5 coupon I could not bring myself to buy 2 figs just for the blast effects. It's sad I know.

People will buy the Avengers line Cap, IM, & Thor simply because they will be slightly different than the ones we already have.

I don't think Hasbro actually learns anything from the way toys don't sell. Two Targets in my area have nothing but Arctic Destros for Joes on the pegs. The Indiana Jones figs are a good example. They overstock the first 2 waves to the point where most collectors already have what's on the shelf. Part of that prob has to do with stores either buying too much or getting pressured to buy and only getting the same case assortments time after time.
It's sad that we have to go to Singapor and Hong Kong sellers to get the final Indy wave and any end of line wave assortment.