[thechris]

Quote:

Originally Posted by themadbubbler

People have touched on some important factors, including character selections and character mixes in each wave. I think the BIGGEST factor in making the line a continued retail success would be price-point, price-point, price-point- not just cost, but also what you get for the money. The prices of DC figures have been climbing. When the first wave of DCUC came out, they were $9.99 many places. Now, DCUC and Batman Legacy figures are pushing $20.00 each at most retailers. You don't get any more for your money, either- Batman Legacy figures do include display stands, but no 'Collect and Connect' figure piece. What's more, the accessories are minimal-to-nothing- almost $20.00 for a Catwoman figure, and you can't include a simple whip? And for DCUC Wave 20- the Nekron figure is split up between 7 figures, not six, and you STILL can't include a scythe? I know plastic prices have gone up, but I feel like Mattel is greedier than Hasbro. Hasbro's new take on Marvel Legends isn't perfect, but I feel like they're doing a better job than Mattel right now.

Yeah, there's some truth to that but I think this is kind of how the process goes. I think Mattel wants to retain the DC contract since it's the best thing to go up against Marvel, but at the same time, they're not convinced their products will do that well anyway so why waste more plastic than they have to? You know the Mad Love two pack apparently didn't sell that well? And it had two VERY popular characters and TONS of accessories and STILL nobody really bought it. I think when you try to sell a highly articulated Batman with 4 kinds of Batarangs and a highly articulated Joker and a highly articulated Harley your three flagship characters and include a buttload of accessories and still nobody bites, that's saying something about your brand and the direction you should go. I don't live in the US, but most people said they had NO problems finding this two pack in stores and I even got one from fellow Arker Ludo who had these two packs aplenty.