[tlasjr]

Quote:

Originally Posted by DHeezy81

Not losing potential profit. They're making a boat load of profit. Most of these toys are bought by or for children who want to play with them & couldn't care less about how many points of artic they have. The collectors are a fraction of their sales. Less work involved in making something = more profit to be had.

yet the 6 inch figures that cost more to produce and get less shelf space in stores ship they do focus on the collector and make profitable. as i posted in another thread earlier :

DCIH had four problems

1. At the time they were released they were more expensive than Gi Joe and Star Wars the big ones at the time.
2. The first wave was Captain Marvel , Guy Gardner, Adam Strange, and Professor Zoom. Revision one added The Atom and the Black Hand. Case Revision 2 added the Qwardian Weaponer and Manhuinter robot. How many A and B list charecters did thye skip over to make this list? (by the way these waves are still available at TRU.com)
3. Like Rodimus said they should be 1/18th not 3.75 inch.
4. Bad design. The proportions on the early figures was way off as was the limited articulation.

the is true of the dkr line as well. Even less selection detail and articulation than even the gl line. at least the got the price right.