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Thread: Mattel Reasons
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Old 06-18-2012, 02:55 PM   #30
tlasjr
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Join Date: Apr 2011
Posts: 1,018
Quote:
Originally Posted by Tarquinius View Post
One big indicator to me is that with every Matty Q and A, there is always at least one question pertaining to the 4 inch scale. And everytime they respond; It could happen, but we aren't actively sitting on it.

In my opinion, this demonstrates Mattels battle strategy as, 6 inch=collectors and 4 inch=kids.

Ironically, I don't think the brick and mortar store 6 inch market is exactly booming right now. In my area we have had a sprinkling of ML figures which haven't been replaced and DCUC is being clearanced out. It seems to me that Mattel is too rigid in it's business model to accomodate the current trend we are in.

EDIT

I know this is a huge speculation I'm throwing in here, but I found this and I think it's actually very well put together and has a lot of thought in it.

My Mad Method: Hasbro Vs. Mattel - Seeking Alpha

In the last round of the Q&A they said directly they have nothing planned. Given a 12+ month turnaround time I think it's okay to rule out an improvement for MOS.
I loved that article. I've predicting that as tech advances 3d printing will move through the net , then malls then home.

Long/short of it is: "If I had to choose between either of these two stocks to add to my portfolio, I'm inclined to pick Hasbro over Mattel based on this data."(his quote)
Quote:
Originally Posted by DHeezy81 View Post
I never said 3 3/4 lines aren't profitable. I'm saying to cancel the line they have now & retool just to add more articulation isn't. They should have done it from the jump. I agree with ToyAddict's thought of them being scared to go up against MU. Marvel > DC x 100000000000. IMO, DC has the lamest, most boring characters with the exception of Batman. They definitely do not have a roster as solid and as deep as Marvel.
True retooling wouldn't be profitable, but they don't have an active 1/18th line to retool. The only active one they have is the DKR series of three new figures.

I think the stable of both companies is more than deep enought to sustain a line for several years. You think Marvel is deeper because thats the one you know. I grew up with dc so thats the one Im partial to. I think once you get to c list charecters it's really academic. Both have more material to pick from than star wars and thats been going strong for 17 years. Both also have their share of goofy charecters.
G.I. Joe has had sucess and they started with 0 established charecters.
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