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Thread: Marvel Universe future?
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Old 07-05-2012, 08:00 PM   #182
Snowflakian
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Quote:
Originally Posted by Veronica Mars View Post
So I don't know if this has been brought up or not, but with the MarvelNOW(Marvel's answer to DC's New 52, without all the retcons) stuff coming in Oct. with Uncanny Avengers #1, could they be taking the MU line closer to that direction too, hence the "Not Marvel Universe as we know it"
Calling it Marvel NOW! and giving it only modern interpretations of characters would be weird.

I could see them doing it for synergy and brand refreshing including packaging shaking up, but it'd be smarter to build on the already established "Marvel Universe" brand name since the Disney marvel block is even named that.

Then again, this might be a change that'll sweep through all of it too.
The tv block changing its name when the new avengers toon hits. Other shakeups from what they've learned from this year(like no more mashups, more real shorts, and better variety of character coverage on the fury files segment, maybe even have it repeated so it's 3 characters covered per block). Which means the figure merchandise would have to follow suit for better recognition to being tied to it which could also act as a bridge gap with the film figures so both give exposure to each other.

This could actually be the over all plan...
Oh who am I kidding. That would mean Marvel actually makes smart business moves.

Speaking of the toon block. They do need to shake it up.
Besides what I said above. They should make a sunday night one opposite adult swim. Make that one uncensored episodes and more adult oriented shorts, while the sunday morning block is the censored episodes and more child friendly shorts. This material would also allow them to expand the fury files segments as the video material for character coverage would be more varied and larger. Which in turn would make more figures move as recognition of them will become more widespread.
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