[Dragon Prime]

I fell in love with this line when I first saw them but I was initially turned off because of the on-line only gig. It wasn't until the TRU MOTUC/DC 2 pks hit store and actually owning one that I had to have these. Especially He-Man being in outlandish comic colors in the 2 pk. I had to have a normal one with his sword. I remember shelling out $50 for the 2nd version of He-man via ebay and it steamed from there. Mt MOTUC collection isn't as big as others, but it is an important part of my collection. Now that He-Man is an everyday item and that right there should show collectors how far the line has gone to.

I am sad to see the line go but at the same time they have gone as far as they could.

They need to get rid of Digital River. The fact that Paypal isn't an option alone was enough for me to not want to buy from Matty anymore. Granted I fell financially in my personal life, but now that things got better I really see no reason to buy from them anymore. I will actually spend the few bucks more from BBTS to have the better shipping, paypal options, and customer service.

I also feel the line ran out of gas. They made 95% of all the main characters, and I really think that aside from Ram-man I am not that excited about the new figs coming out this year. They would be better off making more characters based on the "The New Adventures of He-Man", an MOTU Movie Masters line (I know the movie sucked but PPL would buy into those easily), and the 2002 series. Instead we are getting more obscure characters and with the price increases ppl aren't as attracted to the line anymore. Just look at the SDCC exclusive this year. It is boring as hell and not worth the price for a no-name generic character. The sub figure is nice looking, but it isn't going to make me sign up for a sub. Not only is it economically feasable for me to get a sub, but if it were there are other lines/brands I'd rather spend my money on.

Also, at the end of the day these are toys. It is very hard to get ppl to commit to what is bascially a monthy bill, in this economy. I never bought a sub in the past, and the only thing that stopped me was the fact that my wife would rip my head off and feed it to our cat. I am glad I didn't because the year I came close to buying one I lost my job, and that would have been a harsship just to have some toys. Now they could give a sub at 50% off each item and I still wouldn't buy. The line just isn't as exciting anymore, MattyCollector happened to get in just before ppl were being more money conscience. Toys aren't a realistic priority for a majority of people, and that is even the most passionate figure collector.

My friend was a die-hard and even he is contemplating not getting any subscriptions where before he would get 3 subs. That to me says something is isn't right. I know he wasn't happy the month the Star Sisters was sent to his house. That was one major bill according to him, for what were less than stellar figures.

The only thing I can think of that could help sales is either make a Castle Greyskull already, or starting making smaller scale MOTUC and focus more on vehicles and playsets for that line and it might even attract a different audience. But even that is a stretch.

I'll always have love for this line, but I am not one bit surprised if it does come to an end. It was definitely the best run of MOTU figures since the original, and you have to give Mattel credit for making it this far on such a niche product.