[Snowflakian]

Quote:

Originally Posted by Tarquinius

I hope so too. Like I said, arguably...Hasbro makes the best 3.75 figure.

I'm really torn though because I really like what they are doing with the ML series as well. And my inner Marvel nerd is being catered towards in every direction.

I want both lines to succeed and do well but...within this economic climate I don't think a 3.75 AND a 6 inch version of the same brand (Marvel) can survive long term. (However, I think movie lines can pull it off because they are not necessarily long term)

Yeah, see and that's what I want to change too in a way.
I want movie lines to switch to long term by tapping what they haven't done yet(X-men, though maybe movie license rights could be an issue) and also consolidate the ones marvel is doing by using package refreshing for them as merged. Then they can fluff it out with movie concept designs of their own for those that haven't had movie appearances yet or may never as well as branch out the ultimate comics side of things maybe.

MU needs to stay around though for the 616 side of things definitely for the kids/collectors and it also helps give comic accurate figures of characters from the toons too while the excess film lines can also cover some of this. For example, the spider-man movie line could shift gears to cover Ultimate Spider-man toon based figures. They could do a movie conceptualized style of his team, and even toon colors of figures of the characters that were used in MU that did their 616 versions.

Then ML needs to buckle down to about 3 waves a year. A new one every 4 months. Not counting the variants, this lets them refresh the cases to maintain that 4 month spread and let the variants spread out more instead of being so rare.

This consolidates the marvel shelf space to only 5 main action figure lines(MU, ML, Spider-man, X-Men, and Marvel Cinematic) besides the much younger figures like what's replacing Squadies. Many stores are already doing this anyway with the Cap, Thor and IM2 lines taking up Avengers line shelf space.

This path also makes all 5 mainstays for the forseeable future and allows a lot that can be used for comic packs and multipacks.