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Thread
:
Marvel's 2013 toy retail plans unmasked
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01-27-2013, 06:07 AM
#
20
Snowflakian
Illyria's New Qwa'ha Xahn
Join Date: Feb 2009
Location: In the clouds.
Posts: 4,120
Quote:
Originally Posted by
Snowflakian
Normal hype speak. Doesn't really say much other than "We will continue to pump marvel figures out for the comics, movies, and toons." Which isn't surprising since MU is even getting an avengers 3 pack eventually.
I'm not sure if avengers assemble will get a toy line though, that's dependant on ultimate spidey toy sales. We might see more Avengers in MU though later. Unless ultimate spidey does well in toy sales, then they might try, but I doubt it. There best bet is the cast via MU figures tbh.
Scratch that.
Adjust the movie lines once out of theaters to carry Avengers Assemble toon influenced toys since that's a combination of movie, ultimate and 616 anyway. Then do movie focus again during DVD release, then back to toon. Rinse and repeat for every Marvel movie while MU sticks to comics only.
Then have the experimental side lines per movie, like assemblers.
That'd be ideal at least.
Somehow I don't see it happening though.
We'll end up with flooded aisles of merchandise of all kinds, that'll start to recreate the 90s Toy Biz bust when the market fell out from under them. That's why they need to rein in what they are doing some so it's not overwhelming but also keeps merchandise at a steady flow.
Guess we'll have to wait and see for Toy Fair. Should be a doozy.
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