[Shin Densetsu]

Quote:

Originally Posted by trebleshot

Not really. Let's assume that they have a line that flopped at retail, regardless of articulation/scale. If the figures were cheaper to make (fewer PoA + smaller scale = lower R&D costs + lower materials cost), they would have spent far less money up front and therefore had less losses in the end compared to a more expensive line.

Not if they just made fewer lines though. Take for example, the Man Of Steel line. Here they are making these stretchy gimmick figures, basic figures at Big Lots, a regular 4" line, and the 6" Movie Masters line. If they just made the Movie Masters line, that's less money overall since they minimized toylines to make.

I was reading MWCtoys.com's review of the MOS Movie Masters and he said that despite the cheaper figures being available, the Movie Masters are actually better toys overall for kids. I agree.