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Thread: Fox Marvel Movie figures?
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Old 05-17-2014, 03:40 AM   #57
Snowflakian
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Quote:
Originally Posted by VashTS View Post
Shame, about the lines being tru exclusives. Well i guess that makes up for no movie figures. I wish someone with access, would question Hasbro about those decisions. Sometimes fans need to question their decisions. Yes its toys, but they are SUPPOSED to make these figures. No reason is given why no X men movie figures again.
Part of that has to do with retailers.

Store exclusives typically happen because of one out of two things. (About 90% of the time. So there is a 10% odds and ends that happen for different reasons.)

1.) The retailer comes to them and wants something only they can have to sell because of the hype around the line or movie in question. (This also explains the First Class comic packs. No line was intended for them and the hype made retailers go to Hasbro to throw something together. Which in turn didn't move because they were pretty much only filler and killed any further interest in X-Feature figures for now from lack of sales. DOFP will hopefully correct this and get the demand back on track. The data that's being used doesn't correlate to no interest.)

2.) Hasbro managed to convince only one retailer to carry it. (Which is usually toys r us.)

Sometimes there's a 3.) It's a limited run of exclusives and not sure how well it'd do at all major retailers. This is typically how the fan oriented direct pieces get released. Like the China Import Generations figures.
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