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Thread: DC 3.75/4" Appreciation Thread
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Old 07-24-2014, 06:06 AM   #1585
Specter
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Join Date: Feb 2009
Posts: 819
Quote:
Originally Posted by tlasjr View Post
Right but they initially said the line would be open to anything. Then they opened with arkham, went to movies, then back to arkham for two waves, vehicles and multipacks.

I also dont buy the "arkham is so popular" line. Origins sold 550k the first week. Man of steel sold 14.2 million tickets in the first weekend. The season premiere of arrow attracted 4 million viewers.
Arkham City sold 2 million first week, and you have to account for
Arkham games sell well despite being $60
movie tickets are around $10
Arrow is basically free TV

The line needs a base, you can't just do niche wave after niche wave.
This past wave was a risk, not only do they have to rely on a niche of Batman fans but Superman as well just to clear a wave.
So with the Knight hype building thats the logical thing to make(especially replacing the 6' line)
Arkham is a core line that would likely be around anyway and has the depth to keep a line going so it works.

Best direction after Knight would be Arrow, Arrow directly following Superman/Batman wave would destroy the line with being too random.
At that point your target audience is only the most hardcore of DC fans.

Movies can't really be a base because they are too varried and you would basically have no cohesion.
You can do a current movie series as the base but then the line gets screwed over after the movie runs it course.
Burton Batman is popular enough to anchor yet its basically complete with 2 more figures(Returns Batman, Joker)

Arkham waves will allow them to do a wave with Batman and 2 villains from 20 years ago once in a while.
It keeps them with a core audience that they can directly bring back the next wave.
Some of the Arkham guys will pick up a few of the "random wave" because their is some basic cross appeal then you have him hooked for a full wave after that.
Even with all these reveals Arkham could carry another two or three whole waves.

Otherwise its
An Arkham niche who want this small random selection of Arkham characters at 4'
Batman 89 niche
Superman the movie niche(though less so than Batman 89 because its nearly the definitive version, but still much older target audience)
Arrow niche
Etc

DCUC and DCIH were comics as a base
Arrow should become the base after the Arkham roster has been completed.

Last edited by Specter; 07-24-2014 at 06:45 AM..
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