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Thread: G.I. Joe News from HissTank.com
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Old 10-17-2014, 12:10 PM   #6278
HISSTANK
Join Date: Nov 2008
Posts: 6,797
Originally posted by: SilverOptimus @ Hisstank.com

Quote:
If you have been following our Hasbro event coverage news posts, then this name must be familiar to you; John Frascotti, former Chief Marketing Officer of Hasbro. He is the one who brings the official global marketing update for the G. I. Joe brand (well, not anymore) and several other famous Hasbro brands including Transformers, My Little Pony, Nerf and Monopoly.

He's now promoted. An official Press Release by Hasbro states that Mr. John Frascotti is now President, Hasbro Brands.

"Across our organization, we are building a tremendous team that can inspire new ideas through our brands and execute them through our brand blueprint, in brand building and storytelling globally," said Brian D. Goldner, President and Chief Executive Officer. "No one is better suited than John for this new leadership opportunity. His vision and consumer-centric approach will serve Hasbro and all of its stakeholders well as we continue to work side-by-side to deliver compelling brand expressions across generations and geographies."

"I am incredibly honored to be leading this dynamic group of professionals," said John Frascotti, President, Hasbro Brands. "This unified approach will enable us to continue to drive the momentum in our business and develop our brands holistically across platforms to meet the evolving needs of our global consumers."


Congratulations, Mr. Frascotti.

You can read the full Press Release, after the jump.... [Read More]
Read More: Hasbro Appoints John Frascotti To President, Hasbro Brands @ G.I. Joe - HissTank.com.
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