Integration

hasbroherofan · 03-12-2017, 06:03 PM

Quote:

Originally Posted by jwyss234

Around the time the Avengers came out, I read an interview with someone from Hasbro who said that they were losing a lot of money on the movie lines. It's why the figures became super cheap for the first few phase 2 movies until they stopped making dedicated movie lines altogether. Hasbro has even said they were suprised with how well the first GOTG Legends wave performed. So if you were considering figures for the Marvel Legends line, would you want to make several figures who all worn matching black leather costumes or regular clothes?

That makes sense from a business perspective, but as others mentioned, it's a far broader reaching pattern than that. Even for the really popular X-Men movies there's pretty much nothing from any company, and even the characters with very "toyetic" costumes like Deadpool got virtually nothing. I think the only movie merchandise for that was the Hot Toys figure. Of course I wouldn't really expect Hasbro to make toys for an R-rated movie but still, it seems to be bigger than just worrying that the X-Men's designs might not make for good Legends. Plus having a boring costume didn't stop them from making Mordo recently.

03-12-2017, 06:03 PM	#25882
hasbroherofan Join Date: May 2014 Posts: 3,336	Quote: Originally Posted by jwyss234 Around the time the Avengers came out, I read an interview with someone from Hasbro who said that they were losing a lot of money on the movie lines. It's why the figures became super cheap for the first few phase 2 movies until they stopped making dedicated movie lines altogether. Hasbro has even said they were suprised with how well the first GOTG Legends wave performed. So if you were considering figures for the Marvel Legends line, would you want to make several figures who all worn matching black leather costumes or regular clothes? That makes sense from a business perspective, but as others mentioned, it's a far broader reaching pattern than that. Even for the really popular X-Men movies there's pretty much nothing from any company, and even the characters with very "toyetic" costumes like Deadpool got virtually nothing. I think the only movie merchandise for that was the Hot Toys figure. Of course I wouldn't really expect Hasbro to make toys for an R-rated movie but still, it seems to be bigger than just worrying that the X-Men's designs might not make for good Legends. Plus having a boring costume didn't stop them from making Mordo recently. Last edited by hasbroherofan; 03-12-2017 at 06:07 PM..