[Jeddostotle7]

Quote:

Originally Posted by Panther

He's the CEO of Marvel Entertainment. I believe he is the reason Maya Hansen was changed from being the main villain in Iron Man 3. I also read multiple reports that he didn't think female merchandise would sale...FALSE (at least speaking for myself). Kevin Feige threaten to quit if he had to continue to report to him.

Ike Perlmutter was the head of ToyBiz when they bought Marvel back in the mid-late 90's and becane Marvel Entertainment, so a lot of his commands relating to the movies were very merch- and toy-centric, including the largely-false-but-unfortunately-prevalent-among-big-toy-companies idea that "female action figures don't sell".

Allegedly, Perlmutter is also the one who decided to replace Terrence Howard with Don Cheadle as Rhodey, because Perlmutter allegedly said "black people look the same". Plus, he's apparently incredibly cheap, known for saying things to his employees like "Why do you need a new pencil? There's two inches left on that one!"

He's also incredibly reclusive; he takes pride in the fact that he's never given an interview despite being in mqny court battles and bankruptcy fights, and before he recently got forced into the spotlight a bit more starting back in December due to being a friend and advisor of a certain orange Commander-In-Chief, the last known photo of him was from 1985, over a decade before he even became involved with Marvel. He reportedly attended the premiere of Iron Man back in 2008 wearing a baseball cap, sunglasses, and a fake moustache.