[K Dubious]

I am actually fine with price as long as you get what you pay for!

At $13 you should get a fully articulated figure, swappable heads or hands, accessory, and a generic stand. No need to jock Legends with a BAF or Build-a-Scene piece save those for premium releases like the Masterworks/Gigantic battles and play sets.

Additionally they should capitalize on the different scales they already produce, much like many MU fans picked up Giantman in Legends, and I'm sure some Legends folks picked up Antman and Wasp. They should honestly think about those things since they are somewhat easy to pull off due to Hasbro already having the retail space in stores.