[OGTrilogy]

I remember catching that Scott (Toy Guru) dude on the Matteycollector forums. I remember him going on and on about how DCUC was primarily a toy line for kids that adults just happened to collect also even though I personally never saw any kids who looked remotely interested in DCUC when I was hunting. Every time forum members asked about getting more female characters in the line he'd tell us that little boys were the biggest market for DCUC and little boys don't want to buy girl characters. Another time they were bitching about the rising costs of doing business being the reason why they couldn't add more articulation, new tooling or more accessories. I brought up the fact that the packaging for DCUC figures was triple the size of packaging for similar action figure lines and that if DCUC went to a smaller, more simple package they could invest that extra money into the actual figures themselves. Toy Guru insisted that the enormous blister cards and packaging the figures in dynamic poses was crucial to selling DCUC figures. He couldn't even handle polite, constructive criticism and eventually none of the Mattel staff posted on the forums anymore. I feel like the line would have lasted longer if he hadn't been so stubborn and argumentative all the time. Having a forum like that was a great tool for Mattel to get instant feedback from their biggest customers and all they ever did was tell us how wrong we were all the time and how we weren't big enough fans if we cherry picked their toy lines and didn't support their subscriptions.