[Iconoclast]

Quote:

Originally Posted by Zorn88

What an extremely naive comment.

You cannot deny that Mattel has no idea how to properly distribute their products.

Another Mattel line that exists but actually doesn't is Halo. Halo is a multi billion dollar brand and is even more poorly distributed than DC.

I feel for all the people that lost their jobs and the dramatic decline of a major company, but I hope this shakes them into getting their sh** together.

Never dried the distribution issues, just that the DC action figures have much of an impact on Matty's financials. WWE is the #1 selling action figure brand in America. And it's not even the leader for Mattel's boys toys. Hot Wheels is. And Hot Wheels numbers don't touch Mattel's girls' toys sales. So acting like an improvement on distribution for a low-impact niche line like DC Multiverse would make an ounce of difference to the financial health of the company is laughable. Action Figures are not a big deal.