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Thread: Mattel Cuts 2,200 Jobs
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Old 07-26-2018, 06:45 PM   #35
hasbroherofan
Join Date: May 2014
Posts: 3,336
Quote:
Originally Posted by Snowflakian View Post
Pretty much this. Though if Mattel had better worked on some of the DCEU stuff to fit within certain markets, they might be higher on the list.

Looking at Jurassic World for example, the scale it's in and how well it's doing, it would be smart to consider doing a DCEU line and CW Series line that's comparative to that in cost too(especially because of cross play!). Part of the reason action figures aren't as dominant in the market is because of the cost.
I was actually thinking the DCEU stuff is another potential millstone around the neck at this point. I think Aquaman and Shazam have a shot at rehabilitating the DCEU's image, but the series is basically a joke right now.
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