Integration

Joe Moore · 07-01-2019, 05:46 PM

Quote:

Originally Posted by Smasher

https://news.toyark.com/2019/07/01/f...by-neca-350606
30" Alien Queen for $120.

https://news.toyark.com/2019/06/28/t...o-shoot-350267
18" Shredder for $120.

Will these two items be on sale at Target?

It's hard to make sense of the whole "It's just too expensive to do King Ghidorah" explanation when these two things exist.

None of the Targets in my area have a single NECA product.
How is Target their major retailer?

If Target is not carrying these items but the online stores are, why not make King Ghidorah and have him available online only?

I just don't understand.

You’re thinking of it as “Target won't carry a big expensive new product.” When the answer is more “Target didn’t want to carry this product. Plus it’s big and expensive to produce.”

The Alien Queen is a years old mold that has a higher profit margin as development costs are likely no longer being recouped. As for Shredder, it’s TMNT and NECA's 1990 movie Turtles sell out and have a proven track record at that price point.

Target has over 1,800 stores in the U.S. which makes it NECA's largest outlet for product. In their view, they needed their major retail outlet to stock them to make it worth producing.

07-01-2019, 05:46 PM	#71
Joe Moore Administrator Join Date: Oct 2008 Posts: 34,327	Quote: Originally Posted by Smasher https://news.toyark.com/2019/07/01/f...by-neca-350606 30" Alien Queen for $120. https://news.toyark.com/2019/06/28/t...o-shoot-350267 18" Shredder for $120. Will these two items be on sale at Target? It's hard to make sense of the whole "It's just too expensive to do King Ghidorah" explanation when these two things exist. None of the Targets in my area have a single NECA product. How is Target their major retailer? If Target is not carrying these items but the online stores are, why not make King Ghidorah and have him available online only? I just don't understand. You’re thinking of it as “Target won't carry a big expensive new product.” When the answer is more “Target didn’t want to carry this product. Plus it’s big and expensive to produce.” The Alien Queen is a years old mold that has a higher profit margin as development costs are likely no longer being recouped. As for Shredder, it’s TMNT and NECA's 1990 movie Turtles sell out and have a proven track record at that price point. Target has over 1,800 stores in the U.S. which makes it NECA's largest outlet for product. In their view, they needed their major retail outlet to stock them to make it worth producing. __________________