[En Sabah Nerd]

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Originally Posted by Dr Kain

but it just seems so random for Hasbro to do some Sesame Street thing. Have they done anything else for that franchise before?

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Originally Posted by Exodus

Didn't realize that Hasbro owns the rights to Seasemee Street, I saw the mention of Cookie Monster failing, but didn't really realize it was actually that haha.

Hasbro owns Playskool (it's a subsidiary of Hasbro) and Playskool has made Sesame Street products, so then it stands to reason that Hasbro has access to the license. I think the main reason that project failed to meet its goal was really just because if you want a good Cookie Monster there are already some nice sizeable plush options out there.