[flansered]

It seems that some of their best selling things are music figures, which attracts a consumer outside of the typical figure line. So Beastie Boys fans might be willing to drop $55 since there is no other option and those customers may not be bothered by things like limited articulation or quality control (since they will probably stay boxed).

But you can't really point at the failure of the Cobra Mothership as a knock against S7. Hasbro also has had a couple of failed crowdfunding campaigns (Cookie Monster, Rancor, Engine of Vengeance). I think that the failure of the crowdfunded Cobra Mothership came down to general apathy towards Super 7s retro Joe line. I (and some other Joe collectors that I know) feel like why should I pay for G.I. Joes figures that are aping a style of figure that was inferior to the original RAH line?